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SEO stands for Search Engine Optimization. SEO is a technique to prioritize the website and improve its search engine ranking. SEO pertains to the visibility of the website. SEO is to make a particular website more relevant according to search engine so as to get high traffic. SEO helps in business propelling. SEO is an activity of using proper phrases in the content and in proper format so that website can be found by the search engines. SEO for a particular web page should bring out the theme of that page.
Each website is ranked and displayed in the search engine according to the relevancy they possess. The two important things which decide the website relevancy are:
· Effective Content
· Quality Links.
SEO is the internet marketing strategy used by small as well as large business.