Pay for Results – No Visit, No Fee
(It’s PPC – Pay Per Click Advertising)
Do you want to advertise your business on internet?
Do you want your brand to reach more people, local or worldwide? If yes then Google Adwords is a solution for you. We provide PPC Training in Jaipur by Google Adwords certified trainer.
Don’t worry if you have no idea about what we are talking about.
We will make it easier for you, just keep reading.
What is Google Adwords?
Google Adwords is Google’s online advertising program that helps businesses to market their products and services through paid advertisements on Google and its affiliate websites.
Adwords can help businesses to grow their reach and attract new customers.
Google Adwords program allows you to start a campaign where you can set a budget, campaign type, location,languages,devices and more according to your business needs, This also known as PPC (Pay Per Click) advertising.
How Does Adwords Work?
Here’s the answer – You can create an advertisement through Adwords by specifying the keywords we normally use while searching for something on Google. When a user searches for a particular query and that matches with what you advertised for; your advertisement is displayed on the search engine result pages beside relevant content.
People then click on the advertisement and are re-directed to your website. You pay only when people click on your advertisement and not when your ad is displayed and hence this technique is called Pay-Per-Click advertising.
There are a variety of bidding options and you can set your budget, it is upto you how much you want to pay monthly. You will never be charged more than your budget.
Adword provides you with free tools to gauge and measure your campaign, it also provides options to edit and improve your campaign anytime.
Benefits of using Adwords
Adwords is a boon for businesses who want to grow their reach and profits. Let us tell you how!
- Adwords is highly cost-effective- You pay only when your advertisement gets clicked. Liberty to define your own budget.
- Adwords is hugely targeted- You have a power to decide which users you want to target based on location, demographics, interests and more.
- Adwords gives great Return on Investment(ROI)- Pay less and get more. It helps get you more business and visits thus an increased chance of getting business.
- Adwords allows you to track campaigns- Track the success and failures of your campaign and learn experiences that will help you perform better next time.
- Adwords gives you visibility- Reach those audiences where you could never reach before. SEO takes time to build reach but paid ads are quick and effective.
Adwords Facts & Stats
- For every $1 spent on Google AdWords, the average business generates $2 in revenue.
- Google gets 95% of its revenue from advertising
- An ad in the first position gets and average click-through-rate of 7%
- Number of businesses advertising on Google search network is over 1.2 million
- 33% of all Google search clicks are generated through mobile
(Source: Wishpond)
What will you learn from this course?
- Introduction to Adwords
- Using Adwords interface
- Performing keyword research
- Understanding the structure of advertisement campaigns
- Writing advertisement copies
- Tracking and analyzing results
This is just a sneak peak of the Google Adwords & Digital Marketing Course at Quibus Trainings, we will make sure you deeply understand each and every concept of Google Adwords thoroughly. Adwords training will help you to boost your business significantly.
