Course Description

Hello All,

Welcome to Digital Marketing Workshop Page –

First, you need to understand, What is Digital Marketing?

Digital Marketing is a process of promoting services, products, brands or anything through the digital medium such as website, blog, email, mobile apps, social media & more. It is basically an art of getting customers to your business. Digital Marketing helps in creating & promoting brand awareness through the Internet. With the constant growth of the web and more people connecting online every day, the digital marketing has become a necessity for every individual or businesses. Digital marketing will help you in achieving various goals such getting your customer online, generating leads for your business, making your online presence & more.

Digital Marketing Scope in India:-

 India is now 2nd largest Internet User Country in the world. Digital Marketing is next big thing in India. People are using Facebook, YouTube, Blogs to find information and entertainment instead of TV, Radio, Newspaper, and Magazine now. Now, Companies are advertising where people engage themselves i.e. online. Digital Marketing is the fastest growing sector in India & lots of job opportunity coming up in this sector in India & companies offering a handsome salary to Digital Marketing Professional for managing online promotional activities. So, it is the best time to get into this filed in India.

About Digital Marketing Workshop:-

Mainly focuses on how to use Digital Marketing for personal branding, getting jobs or exposing your entrepreneur skills to the world. Anyone can learn these Digital Marketing skills, No Coding Knowledge is required. The workshop will start with the basic of Internet, Website and Online Marketing & will go to next level knowing each technique of digital marketing practices. The duration of this workshop will be two consecutive days, with eight hours session each day in a total of sixteen hours, properly divided into theory and hand into practise sessions. At the end of this workshop, a competition will be organized among the participating students where each participating student will get Certificate of Participation and the Winners will get Certificate of Merit.

Topic to be covered –

• Introduction to Digital Marketing.
• Introduction to W’s of Digital Marketing (What, Why, Who, How)
• Why your online presence is important these days?
• What do you need to know about websites?
• Basics of Search Engine Optimization (SEO).
• Basics of Email
• Being social with social media (SMM).
• Basics of Affiliate Marketing.
• Blogging and its use.

 Techniques used in Digital Marketing –

• Search Engine Optimization
• Social Media Marketing
• Search Engine Marketing
• Email Marketing
• Content Marketing & Blogging
• E-commerce Marketing
• Affiliate Marketing
• Online Reputation Management

Advantage:-

• Will get basics or base for Digital Marketing & its different modules.
• Can create own Blog or Website, Social Media Pages, YouTube channel.
• Will learn how to make money online with Blogging & Amazon Affiliate Marketing & more.

If you looking forward to organizing DIGITAL MARKETING WORKSHOP, INTERNSHIP OR SEMINAR.